H.O.P.E is a Non-profit initiative that brings people together, through online groups so that they can come out of their comfort zones and overcome loneliness by meeting like-minded people and making connections with them by sharing some common interests like gardening, cooking, exchanging books and much more. The story of hope revolves around the fact that nothing is impossible unless you are willing to give it a try.
To be able to convert an idea into a Brand.
To be able to add personal touch the client brought on the table with his initiative and sustain its crux of being a non-profit organization.
To portray a non-profit community that carried meaning. The finest detailing about the brand had to carry a meaning, logo, design, font, content.
We were able to convert the idea into a plan - a plan where our client could build the community he wanted to.
The ui/ux of the website, design, logo, content and even the fonts used carried a psychological significance.
Added a successful call to action so that volunteers and interested audience could directly schedule a call online.